Bruce Springsteen Addresses Ticketmaster Dynamic Pricing in New Interview
Bruce Springsteen addressed Ticketmaster’s dynamic pricing controversy in a new interview today (Nov. 23) with The Asbury Park Press.
Asked about the controversial practice –which sent ticket prices soaring into the thousands over face value in real time due to demand–Springsteen said while he can set a price point for his tickets, what happens next is out of his control.
“So this tour, we said ‘Hey, the guys are in their 70s. I’m 73. Do what everybody else is doing who are my peers,’” Springsteen said. “They basically went out and there were a variety of things being done and that’s what they did. Most of my tickets are totally affordable. There is a very high range.”
Ticket prices for the E Street Band arena shows ranged from $59.50 to $399 before service fees. According to Ticketmaster and Springsteen’s management, 88 percent of those were sold at face value.
“Let’s say this: I can set the price of my tickets,” he said. “I can’t set their value — and so there are tickets that get valued at that amount of money and go for that amount of money all of the time and that money gets sucked up by the ticket brokers. I said, ‘Hey, let’s have the money go to the guys who are sweating up on stage for three hours.’ If that’s controversial for you, I don’t know what to say.”
Springsteen’s new record, “Only the Strong Survive,” is out now. A second volume is in the works. The 2023 tour with the E Street Band kicks off Feb. 1 in Tampa, Florida.
Springsteen will appear tonight on “Late Night with Seth Meyers” as (Wednesday, Nov. 23, episode). It airs 12:35 a.m. on NBC. The fourth part of his “The Tonight Show Starring Jimmy Fallon” takeover is 11:35 p.m. Thursday, Nov. 24, on NBC. His interview with Howard Stern will be shown on HBO at 10 p.m. Sunday, Nov. 27.